jueves, 9 de octubre de 2008

Company Perrier

Read the text below about the French company Perrier Vittel and fill in the gaps. Use the words in the box.

Product takeover subsidiary market leader research centre turnover
division brands customers market share production sites acquisition


Perrier Vittel

Perier Vittel is a subsidiary 1 of the Nestlè Group. It has millions of customers 2 all over the world. It is the water division 3 of the group and has many famous brands 4 such asa San Pellegrino, Contrex, Panna and Aquarel. There are sixty-seven products sites 5 producing billions of litres of bottled water. The main researh centre 6 of Nestlè Group is in Lausanne and there is a network of seventeen other centres on four continents employing 2,500 staff. This research helps produce safe and affordable water for everybody.
A recent new product 7 is Nestlè Pure Life.
The company bottles this water locally in developing countries such as Pakistàn and Brazil.
Nestlè's interest in water began in 1969 with the acquisition 8 of 30% of Vittel. After the turnover 9 of Pêrrier-Vittel became a major part of the Nestlè Group. Today water sales represent 8.8% of the group's takeover 10. The groups is the international market leader 11 for bottled water with a 15% market share 12. A new CEO, Frits van Dijk took over in 2000 and he aims to keep Perrier-Vittel at the front of the bottled water market in both ales and technology.

Activities: I completed a text using the words relationed with the market business.
Reflection: I learned with this practice some news words that can help me in my carrer.
Sources: Goal: Academic-knowing about of a company.
Grant David; McLarty Robert Business Basics. Oxford University Press. pages51.


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